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Stanley Steemer
Your vacuum can’t get it all. For that deep-down dirt, you need Stanley Steemer. In 2026, the brand turned to Bandolier to develop episodic content across social and CTV. The national campaigns we created highlight Stanley Steemer’s ability to take out the dirt and germs that life brings into your home.
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Life Brings It In, Stanley Steemer Takes It Out
The suitcase that has rolled through airports, bathrooms and puddles. The germs you bring in and sneeze all over the house. Dust! However life brings in the dirt, Stanley Steemer can take it out. By telling the story from the POV of the items that infiltrate the home, we helped people understand the real value of a Stanley Steemer deep-clean.
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Introducing The Dirt Balls
They’re hiding in your carpet, skating across your tile, lurking in your air ducts, and taking over your couch. They are the Dirt Balls. To help Stanley Steemer bring its professional carpet cleaning and home cleaning services to life, we created a playful character-driven campaign that transformed everyday household dirt and grime into memorable brand personalities. Through digital advertising, social media content, and video campaigns across phone and TV screens, the Dirt Balls helped showcase the importance of professional cleaning services while increasing brand awareness and engagement with homeowners looking for a cleaner, healthier home.