A premier dad culture brand.
Established in 2016, Classic Dad is all about the dad life. Videos. Apparel. You name it. Created by Bandolier Media, it’s an example of the holistic approach we take to branding. We didn’t just build the editorial and e-commerce sites — we develop all the content and merchandise. With a huge social following and 70 million impressions per month, Classic Dad has become a key influencer for millennials and dads alike.